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Tell Your Story: Utilizing Social Media for a Small Business

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Everyone has a story to tell and now more than ever it’s important to tell yours! By now you’ve heard about the importance of social media, the truth is, it’s not going anywhere, in fact, it’s only growing at an incredible speed with more and more people joining popular platforms every day. In 2019,...
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Don't Slow Down During the Slowdown

Marketing During the COVID-19 Outbreak

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In my career in Advertising & Marketing, I’ve worked with businesses of all sizes on projects of all sizes.  As I’ve observed small and large organizations, the way they operate, and the way they interact with their local community, one thing continues to stand out - Local businesses are looked at ...
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2020’s Top Marketing Strategies

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Since the conclusion of February is rapidly approaching, we have to ask you: How are your new year’s resolutions going? Were you able to keep the pledges that you made to yourself to improve your life? Or, two months into the new year, do you find yourself slowly slipping into the old habits you ...
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How SEO Can Help Your Business

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It doesn’t matter what your company does differently (or better) than your competition. It doesn’t matter what kind of employees you have, what their areas of expertise are, and why they are committed to the mission of your business. If people do not know about you and your company, no matter how ...
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Why On-Page SEO Is So Important

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If the search engines can’t find your website, nobody will. One of the most basic elements of marketing your business on the internet is Search Engine Optimization (SEO), a set of tools that can help your web pages achieve higher search engine results. On-page SEO optimizes the internal elements of ...
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Digital Marketing Tips for Small Businesses

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In today’s digital age, digital marketing is not only important for small businesses to succeed but vital. Digital marketing is the creation of online strategies to achieve the best possible results on the business side. Websites, social media, blogs, and online reviews are all ways that help you ...
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Super Bowl Commercials: The Breakdown

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So, Ad Age does this fun thing where they list the top viral video ads of the week. The week after the Super Bowl we got the stats on some of our favorite spots from Super Bowl LIII. Even though the game was slow, the commercials were still expensive (averaging at around $5.25 Million this year for ...
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Top Marketing Strategies for 2019

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We are fortunate enough to live in a time where technology has never been more accessible to more people. It’s even gotten to the point where we can’t even imagine our lives without having easy and instantaneous access to wireless internet and social media. In fact, the digital world is so ...
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